TELUS MOBILITY

June 27th, 2007

Dear Telus,

After listening to the ads that you have been sending out to radio stations over the past few years, I have been driven to email you and ask that you please leave lister's ears alone. Not only are your ads completely non-comical, but they are utterly annoying and drive me to turn the radio off. 

Because I am a frequent radio listener and your company seems to be a frequent radio advertiser, I am constantly being pestered by the un-wittiness of your ads which contributes to me not using your services at all. Perhaps you could just advertise your products the normal, informative way, instead of TRYING to be witty.

Thank You

-not a potential customer

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June 29th, 2007

Hello Terry Ibele,

Thank you for your e-mail. 

As we are a national company, TELUS tries to be successful in a wide reach of the Canadian population in our advertising. With Canada being a diverse and inclusive cultured society, we want to ensure that everyone can relate to the stories we tell in our advertisements, regardless of ethnicity, age, sexual orientation, lifestyle, etc. We believe that the use of nature and animals are a great, inclusive way to tell stories in which the majority of the Canadian population can relate.

Complaints and suggestions received through e-mails are tracked and submitted in a monthly report, which serves as the basis towards planned improvements to existing services. At TELUS, we are committed to making technology easy to use, and to making sure that all of our interactions with clients are straightforward and fair. We consider your feedback a valuable contribution to our ongoing commitment to our client's needs.

Sincerely,

N. Carter

e.Care Specialist

TELUS 

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CONCLUSION: They didn't do much about the cheese in their ads and ironically, I am actually now a TELUS customer